While it may seem counter-intuitive when providing excellent customer service, sometimes you will need to say ‘no’ to a customer or client who wants to work with you. You can do this with compassion, but when that time comes it can reap a benefit you may not have considered.
A business person named Kelsey Raymond from the Influence and Co. firm notes that if customers are asking for a product or service that ultimately will not suit them, it will create more respect for you and can lead to increased loyalty because you thought of their needs first.