It’s tempting in this tech-heavy world to just rely on the less personal approach to customer service, but it’s important to introduce a human touch in any interaction.
As the Total Retail news website suggests, investing in your employees and giving them the tools they need to have better customer service calls should be a high priority for any business. As they point out, “use technology to empower employees that are driving customer satisfaction and adding the humanization customers desire.” Well put!